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Conference Agenda

A list of the presentations and workshops to be held at the VI International Fair Trade Towns conference follows below. You can also download a printable version in a PDF format.

Conference speakers

The below names and bios are speakers who have been officially confirmed. 


Shoko Akashi - Born in Kumamoto City,Japan- founder, the first and the biggest fair trade shop, “LOVE LAND angel”, in 1993.

Shoko also runs two recycle shops and the fair trade café. The cafe and one of the recycle shops are operated by the local college students. Shoko founded NGO “Fair Trade Kumamoto” in 2000. It was so active organization that it had almost 100 events in a year – bazaars, fashion shows, public lectures by producers, giving presentations in schools, and so on. Those activities had been focused on fair trade town movement since the NGO became Fair Trade City Steering Committee KUMAMOTO. In June 2011, Kumamoto city was certified the first fair trade city in Asia and the 1000th in the world. For her considerable contribution to Kumamoto city, she received an official commendation.


Linda Ålrud works as the Fairtrade Towns Coordinator at Fairtrade Sweden. Through this function Linda is in contact with over 50 steering groups for Fairtrade Towns all over Sweden, and supports them with information, campaigning material, training etc. Her background within the Fair Trade movement is going back almost 10 years as she used to work for a Swedish alternative trade organization. Linda has a master's degree in Business and Development Studies from Gothenburg Business School.


Stefan Bockemühl studied history, law, sociology and political science with a focus on sociology of development and education science. From 1986 he worked as a Project Consultant for the EL PUENTE Ltd.. In 1989 he became General Manager of the EL PUENTE Ltd. EL PUENTE supports and promotes small enterprises and co-operatives in Africa, Asia and Latin America by importing and marketing their products in Germany and some other European countries. In his tenure as CEO, he used to travel abroad especially to Latin America. In addition to his managing activities, Stefan takes care of the coffee purchases. Moreover he developed the concept of the so-called “Agenda-Coffees”. This initiative intends to establish fair trade organic coffee in cities and communities with their own brands.


Helen Bradley is from Liverpool and moved to Wales to study Environmental Biology. She worked in the USA as an environmental educator before returning to Wales to study and work in the field of sustainable development and global citizenship. She has since held a number of education and co-ordination roles in local government and NGOs and has managed an international volunteer project.

Her current role as Education Manager at Fair Trade Wales involves co-ordinating a varied programme of support to schools and other education settings. She supports the Fairtrade Schools scheme and contributes to Wales’ development as a Fair Trade Nation. She also sits on her local Fair Trade steering group.


Sergi Corbalán Executive Director Fair Trade Advocacy Office (FTAO) As Executive Director of the FTAO Sergi is responsible for the Fair Trade movement political advocacy work before the European Union. The mission of the FTAO is to speak out for Fair Trade and Trade Justice as well as to coordinate advocacy efforts of the Fair Trade movement in Europe on EU policies and EU input into Global policies. The FTAO is a joint initiative of Fairtrade International, the European Fair Trade Association and the World Fair Trade Organization-Europe. More information under: www.fairtrade-advocacy.org.

Sergi is a Law graduate (Universitat Pompeu Fabra – Spain and Université de Genève - Switzerland), with a Masters of Arts in International Politics (Université Libre de Bruxelles – Belgium). He has also studied International Trade and Economics at the World Trade Institute, Berne, Switzerland. He has over 10 years experience on EU and Global affairs, in particular on trade, sustainable development and human rights, for a variety of civil society and business actors.


Bruce Crowther - Originally a vet by profession, Bruce Crowther is an experienced activist who began campaigning for Oxfam in 1984. He formed the Garstang Oxfam Group in 1992 and was Chair until 2002. The Oxfam Group was instrumental in making Garstang, UK the worlds’ first Fairtrade Town in April 2000 (officially recognized in November 2001 by the Fairtrade Foundation). Garstang also has a community link with the Fairtrade cocoa farming community of New Koforidua in the Ashanti region of Ghana, where Bruce has been made a sub chief for the village.

Bruce works part-time on Fairtrade Towns with the Fairtrade Foundation and spends a proportion of his work time on helping to inspire and support the development of Fair Trade Towns internationally. Bruce helped to set up the Fair Trade Way six day walk connecting Fairtrade Towns between Garstang and Keswick in the North West of England and in April 2011 ceased working as a vet to set up the FIG Tree International Fair Trade Visitor Centre as a social enterprise in Garstang.

In 2007 Bruce was included in the former UK Prime Minister Gordon Brown’s book ‘Everyday Heroes’, celebrating the extraordinary achievements of ordinary people. In 2009 Bruce was awarded the MBE for services to Fairtrade and Oxfam. He now Chairs the Garstang And New Koforidua Linking Association, serves as Executive Director for the FIG Tree and continues to be an active campaigner on social and ethical issues. Bruce lives in Garstang and is married with three children.


Father Shay Cullen, is a Catholic Missionary from Ireland working in Olongapo City, Zambales Provence, the Philippines since 1969. He founded Preda Foundation Inc. in 1974 and in 1975 began livelihood social development projects. These Fair Trade projects were designed to help abused and exploited youth, indigenous people and small farmers to have a more dignified and sustainable life.

They are independent self- reliant enterprises. From small beginnings the Not-For-Profit social development agency registered as PROFAIRTRADE DEVELOPMENT AGENCY SC. LTD. CO. has grown into a strong organization with expanded social and human development projects for the people served supported by Fair trade and other donor organizations.

Fr. Shay is a writer, Journalist, public speaker, media commentator and human rights advocate. He has been nominated three times for the Nobel Peace Prize and received several human rights awards.

As president of Preda Foundation Inc. which has several social service projects and programmes including releasing and transferring minors from jails and providing them a home. He helps trafficked and sexually exploited children providing a therapeutic home for them and education.He campaigns to promote human rights. He was a leading campaigner for the successful removal of all US military bases in he Philippines in 1992. Fr. Shay travels on invitation to promote Fair Trade and human rights.


Rudi Dalvai (54) He is an economist by academic discipline; with a past career in food industry before joining the FT movement. In 1985 he was the founder member of the World Shop in Bolzano, Italy. From 1987 to 1989 he was the managing director of EZA (Entwicklungszusammenarbeit Dritte Welt), the Austrian FTO (Fair Trade Organisation). During this period he took part in founding EFTA (European Fair Trade Association) and IFAT (now WFTO).Since 1990 he has been working in Ctm-Altromercato ( www.altromercato.it), the first Italian FTO, he is also one of the founding members of CTM. At the moment he is responsible for the “Producer Cooperation Unite”. He was actively involved in founding TransFair Italy. He used to be the board member and vice chair for several year and member of the “Coffee Register Committee” of FLO (Fair Trade Labelling International).

In May 1999 Rudi has been elected, as the representative of Europe, in the Executive Committee of IFAT (International Federation of Alternative Trade, now WFTO) and from June 2001 to May 2007 he was the Chair of this organization. For many years he has been working working in the field of Fair Trade standard setting and the development of a global guarantee and certification system for Fair Trade. During his Fair Trade Activity, Rudi has visited hundreds of Fair Trade producer organizations in Latin America, Africa and Asia, with the aim to build Fair Trade trading relations. In May 2011 he was elected president of WFTO.


Dr Bob Doherty (new Professor and Chair of Marketing at The York Management School) is formerly Head of the Business School at Liverpool Hope University. Prior to this he spent six and a half years at Liverpool Business School (Liverpool John Moores University) heading-up the Social Enterprise Research Group and associated postgraduate programmes. Bob specialises in research on the marketing aspects of fair trade and social enterprises.

He is also editor of the Emerald publishers Social Enterprise Journal and co-author of the text book titled Management of Social Enterprise. Bob is also a member of the Co-operative Retail Group’s Responsible Retailing Advisory Panel (RRAP) and also Chairs Liverpool’s Fairtrade Steering Committee. Prior to moving into academia Bob spent five years as Head of Sales and Marketing at the Fairtrade social enterprise, Divine Chocolate Ltd.


Emmanuel Drewery, 23, is a Filipino, born in Olongapo City. He is a senior staff member of Preda Fair Trade and holds the position of information and international Liaison officer for the promotion of Fair Trade and the Preda Fair Trade social programmes. He coordinates the Preda Volunteer and internship programme and is assistant to Mr. Francis Bermido the executive director of Preda Foundation Inc.

A Social worker by profession and graduated with Cum Laude honors and took 7th place in the nation wide professional board examinations. He has worked in the social development programmes of Preda and became a public speaker,writer and artistic director of the Preda theater group for the past several years.


Tomasz Gasiński – President and COE, Det Norske Veritas Business Assurance Poland. For many years involved in promotion of sustainable development, primarily through implementation of management system and through effective risk management, including environmental, social and governance risk. Member of Polish Risk Management Association POLRISK, the Council of CentrumCSR.PL Foundation, Technical Committee no 305 on Social Responsibility of Polish Committee for Standardization (ISO 26000), co-organizer of Pomeranian Sustainable Round Table. Graduated from the Faculty of Management and Economics of Gdansk University, Executive MBA degree from the program of the Gdansk Foundation for Management Development and ERASMUS University of Rotterdam.


Habineza Jean Marie Vianney, 36, Rwandese, born in Rulindo City, managing director of the Cooperative ASSOPTHE Cyohoha-Rukeri. Coordinator of Fair Trade projects and social welfare activities carried out by the cooperative Assopthe, acts also as the management representative of the Fair Trade premium committee. Contributed to the Fairtrade and the Rainforest Alliance certification in cooperative ASSOPTHE and SORWATHE tea factory. Contributes to increase of savings of the cooperative members and growth of the average yield of Assopthe cooperative tea fields. Graduated from National University of Rwanda, Bachelor’s Degree in Economics and Management. Participant of many seminars and trainings. Speaks: English, French and Kinyarwanda.


Silvia Hesse, Head of the Agenda21 Bureau in Hannover. Alongside the dialogue process with civil society for a local Agenda21, its priorities also include raising awareness of sustainable consumption and fair trade. For years, the team at the Agenda21 Bureau has taken part – in conjunction with many dedicated people from non-governmental organisations, schools and other educational institutions – in the nationwide ‘Faire Woche’ (‘Fair Week’) campaign, and supports the Millennium Development Goals (MDGs) by means of numerous campaigns and projects. To make more people aware of the MDGs and to demonstrate opportunities for action, Hanover Agenda 21 team initiated the EU project ‘aware &fair’, which also received EU funding. It has succeeded in partnering with the committed cities of Litomerice, Miscolc and with its twin towns Poznan and Blantyre. In order to promote fair trade, it has obtained support from the national fair-trade organization. Hannover is the first Fair Trade City in northern Germany and has also won a prize in the ‘Fair Trade Capital City’ competition.


Filip Kaczmarek was born in 1966 in Poznań where he graduated from the History Department at University in Poznań. In the beginning of the 90’s Mr. Kaczmarek was the Chairman of the National Coordination Committee for the Independent Students’ Union at Adam Mickiewicz University In 1996 he received a scholarship from The German Marshall Fund of the United States. In 2005 earned a PhD in Political Sciences from Adam Mickiewicz University.

Since 2004 he has been a Member of the European Parliament, where he belongs to the European People's Party. Currently he is the Coordinator of the EPP Group in the Committee on Development. He is also a substitute in the Committee on Environment, Public Health and Food Safety. In 2009 his work in the Committee on Development was recognized and he received an award as the best MEP in the category of development politics. In addition he is a Chair of the Delegation for relations with Belarus and a member of the Delegation for relations with the Pan-African Parliament, the Delegation to the ACP-EU Joint Parliamentary Assembly, and a deputy member of the Delegation for relations with Israel.

He has a wife Beata and son Ignacy.


Catherine Mallon is Chair of Newry Trading Fair and a Board Member of Bangor Fairtrade Steering Group. Catherine is a highly experienced mediator and facilitator specialising in policy development and analysis, government research, facilitation of conflict reconciliation and transformation processes and collaborative working. Widely acknowledged as an accomplished negotiator with an outstanding track record in facilitating cross cultural dialogue within delicate and challenging contexts and international settings. Catherine has over twelve years of involvement in Government and NGO's in Northern Ireland and Sub-Saharan Africa and eleven years of involvement with academic and Governmental research projects in Canada and the US.


Marcela Trejbalova works as a project manager of international project Aware & Fair at the Municipality of Litomerice, Czech Republic. She works also as a coordinator of the Fairtrade Town Litomerice campaign and is a chair of Litomerice Fairtrade Steering Group.

Litomerice is the first Fairtrade Town (together with Vsetin, Czech Republic) in the Central Europe region and leader among Czech cities in the field of fair trade. Litomerice organised the first National fair trade conference in the Czech Republic in October 2012.

Marcela´s background is originally in law with experience in insurance sector but after her return from maternity leave she had decided to invest her enthusiasm and energy in the development cooperation and worked for one and half year for local NGO Shinebean as CEO.


Ed Wolf - After about 35 years of working experience in local government and international financial industry, Ed ended his active career as Head Legal of ING Direct (subsidiary of ING Bank) in Amsterdam in October 2008. He has a wide international expertise in areas such as International Corporate Banking, Credit-, Legal-, and Compliance Risk Management, Export & Project finance and Export Credit Insurance. In 1996 he worked as Senior Consultant International Corporate Banking for Bank Slaski in Katowice, Poland.

Since 2009 he works as Board Member of the ‘Fairtrade Nieuwegein Foundation’ in Nieuwegein, NL. Thanks to this foundation the community of Nieuwegein was awarded in 2010 the 10th Fairtrade Town (FTT) title in NL. His current role as secretary of Fairtrade Nieuwegein Foundation involves among others the secretariat, external contacts with local companies and the Dutch Fairtrade Town Association.

He works on interim basis as Independent Legal Professional with strong focus on Labour & Banking Law and Finance. He has a Master’s degree in Law with a focus on International Law and a Bachelor’s degree in Law & Economics.


Kamil Wyszkowski – Head of the UNDP Project Office in Poland. His main areas of expertise include UN and EU policies, social exclusion, innovations and CSR. In Poland, he is responsible for coordination of programmatic activities of UNDP, as well as the Secretary- General's Global Compact Initiative. On international level, he contributes to strengthening the cooperation between UNDP offices in Europe and CIS countries. Former Member of the Team of Strategic Advisers to the President of the Council of Ministers.


Wojciech Zarzycki - graduated in Sociology Departament at Adam Mickiewicz University in Poznań, is focused on creating strategies for solving social problems.

Wojciech started his career professional way as a caseworker. He was living and working three years in the community for the homeless. He is finding this period as one of the most important life experiences. In years 2002 – 2005 he held the position took office of the Director of Executive Board of Barka Foundation and was responsible for the Social Economy EU project. Being interested in social entrepreneurship, he took part in creating rules and procedures for centers for social integration and participated in the work on the documents “National Social Procedure for Poland” and “Strategy for Social Policy in Wielkopolska Region until 2020.”

Wojciech Zarzycki is now deputy director in Regional Center for Social Policy in Poznań, and Board Member of Social Emergency Association. He actively participates in research and development projects in Greater Poland.

Presentations for download

Below is a list of presentations delivered during the 6th International Fair Trade Towns conference held in Poznań between 10-11 November 2012.

Video presentation of Poços de Caldas - the first Fair Trade Town in Brazil

Video presentation of Litomerice - the first Fair Trade Town in the Czech Republic

Yours and Mine - a Fair Trade advert

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